UpGrad_Me 2.0_Research_FV_EN

20 6. SALES & COMMUNICATION The “Sales and communication” professional family was defined a s follows: “Communication and sales are two fundamental business units in different sectors. Sales and communication include all activities needed to provide a client or company with a product or service in exchange for money, as well as the different activities to provide information to the final user or client. This category includes the following activities: Wholesale, Retail Sales, Marketing and advertising, Community Managers, Information and communications technology, Speakers, Retailers, Real estate activities, Journalists and social media experts”. The following professional competences, skills and characteristics were most frequently selected by the participants as being associated with the “Sales and communication” professional family: Social Skills (was voted for by 84.7% of those polled), “Team working” (78 .8%), Oral Skills (77.6%), “Client/user oriented” (77 . 6%), “Problem Solving” (74 . 1%), “Negotiation abilities” (74 .1%), “Interpersonal Communication” (74 . 1%), “Positivity” (69 . 4%), “Critical thinking” (69 .4%), “Creativity” (68 . 2%), “Organization” (65.9%). On the other hand, the following competences, skills and characteristics were voted to a lesser extent as being associated with this vocational family: “Kinetical Skills” (20%), “Delegation” (34. 1%), “Commitment to institutional values” (37 . 6%), “Resistance to adversity” (37 .6%), “Direction” (38 . 8%), “Numerical Analysis (41 . 2%) “Technical capacity” (42 . 4%), “Organizational awareness” (44 . 7%), “Autonomy” (45 . 9%), “Continuous learning” (45 .9%). 7. ACCOMMODATION AND FOOD SERVICES The “Accommodation and food services” professional family was defined as follows: “ The accommodation and food services sector is part of the leisure and hospitality supersector. The Accommodation and Food Services sector comprises establishments providing customers with lodging and/or preparing meals, snacks, and beverages for immediate consumption. This category includes the following activities: Hospitality services: hotels, bars and restaurants, Household employment, Cleaning services”. The following professional competences, skills and characteristics were most frequently selected by the participants as being associated with “Accommodation and food services” professional family: “Client/user oriented” (84 . 7%), “Teamworking” (74 . 1%), “Problem solving” (68 .2%), “Motivation” (67 . 1%), “Positivity” (64 . 7%), “Social skills” (63 . 5%), “Organisation” (60%), “Initiative” (58 . 8%), “Autonomy” (55 . 3%), “Self - control and emotional stability” On the other hand, the following competences, skills and characteristics were voted to a lesser extent as being associated with this vocational family: “Numerical Analysis” (11 . 8%), “Search of information” (17 . 6%), “Analysis capacity” (18 . 8%), “IT Skills” (20%), “Continuous learning” (21. 2%), “Influence” (22 . 4%), “Commitment to institutional values” (22 . 4%), “Delegation” (23. 5%), “Critical thinking” (25 . 9%), “Direction” (27 .1%)